Listen to Uptempo’s Marketing Ops Now podcast with Scott Brinker, Ralf Strauss, Frans Riemersma, and other industry thought leaders.
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Data is at the basis of all the sophisticated marketing tactics you can think of: whether it’s analytics, personalization, campaign operations, performance measurement, or journey orchestration. …
When you’re selecting solutions or managing an entire martech stack, there’s often a concern about having too many solutions in place. Your first instinct might be…
In this episode of Marketing Ops Now, Frans Riemersma chats with Ralf Strauss to discover the many myths out there about martech solutions and stacks.
Merging martech stacks is not an easy feat. To get the how, why, what, and when of martech stack harmonization, Frans Riemersma talks with Scott Brinker,…