MOps
Breakout

A live event exclusively for marketing operations professionals of all levels. Completely online. Brutally honest. Totally free.

November MOps Breakout: The Future of Marketing Operations

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The Hosts

Darrell Alfonso

Director of Marketing 
Strategy & Operations

Thao Ngo

Senior Vice President Marketing

Watch this space for the next MOps Breakout in 2025

Uptempo

What the MOps Community Has to Say

MOps Breakout was very informative, and it’s interesting to see different perspectives.

Angela Matsuoka

MOps Breakout was great. It’s so informative—thank you!

Keren Fisher

MOps Breakout is a great event. Really good stuff.

Valentina Ciavarella

This has been an amazing experience for me and I have learned so much.

Ikram Ghani

MOps Breakout: The Future of Marketing Operations
Key Trends, Challenges, and How to Win

November 2024

Marketing operations is at a crossroads. As AI, automation, and data-driven strategies continue to reshape the landscape, MOps professionals need to adapt and thrive in an environment that’s moving faster than ever. The future is uncertain, but with the right approach, MOps leaders can turn challenges into opportunities.

In this session, we tackle:

  • How to level up marketing planning to drive better outcomes.
  • The future of standardized marketing operations and why it’s essential for scaling.
  • The evolving role of AI in marketing operations and how it can revolutionize workflows.
  • Key trends in technology and strategy that are shaping the future of MOPs.
  • How leaders are planning to navigate future challenges—what’s working, and what’s not.
Uptempo

Brandee Sanders

Chief Marketing Officer
Uptempo

Jeff Canada

Marketing Operations Lead
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Viggy Hegde

Head of Marketing Operations
Uptempo

Graeme Standing

Vice President and Head of Marketing
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Tricia Saunders

Director of Performance Marketing and Operations
Uptempo

Jenny Coupe

Vice President, Global Revenue Marketing

MOps Breakout: Tech Edition
How to Build a Long and Successful MOps Career in Tech

July 2024

The tech industry is still reeling—missed sales targets, increasing customer churn, and frequent layoffs. In this Breakout, we explored how MOps professionals can develop their skills and stay motivated by discussing:

  • How can you work more efficiently (even with less resources)?
  • How do you network yourself into better positions (internally and externally)?
  • How do you avoid burnout on your team and keep morale strong?
  • How do you still develop your people with limited resources?
  • What technology/AI are you using to overcome these challenges?
Uptempo - Ikram Ghani Samsung Uptempo

Ikram Ghani

Director of Business
Marketing Europe
Uptempo - Sean Townshend Amazon Uptempo

Sean Townshend

Head of Marketing Operations
Uptempo Headshots - Deborah Mayen Logitech Uptempo

Deborah Mayen

Head of Marketing Operations
Uptempo Headshots - Boris Jovic Shopify Uptempo

Boris Jovic

Director of Marketing Technology
 & Operations
Tabitha Futch headshot Uptempo

Tabitha Futch

Director of Global Marketing Operations

MOps Breakout:
Become a Strategic MOps Leader and Elevate Your Team

March 2024

Becoming a MOps leader often involves transitioning from a tactical, execution-focused role to a more strategic one. In this Breakout, we discussed the steps MOps pros need to take to become a leader, including:  

  • How do you translate marketing operations work to senior leadership?
  • How can feedback be effectively used in leadership development?
  • How should you improve the visibility and value of MOps teams?
  • What are the challenges of becoming a leader? (And how do you solve them?)
Uptempo

Charles Eichenbaum

Director, Demand Operations and Marketer Enablement
Uptempo

Dani Worthman

Director, Marketing Operations & Demand Generation
Uptempo

Amber Sellens

Head of Marketing Technology and Operations
Uptempo

Mike McKinnon

Director of Marketing
Technology
 & Operations
Uptempo

Simon Daniels

Principal Analyst
Revenue Operations Strategie
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Daniel Rauchwerk

Entertainment
Industry
Uptempo

Mya James

Leader Marketing Operations
Uptempo

Megan Cabrera

Vice President Marketing Operations
Anticipate impact, monitor performance, and shift dollars when tactics aren’t producing results.

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