MOps Unplugged

Each month, we gather mops leaders to share raw, unfiltered answers to burning marketing operations questions.

Insights from Marketing
Operations Professionals

What are you thankful for in your current role, and why?
What is the most difficult thing about campaign planning, and what role should MOps play?
How can MOps help marketing leaders optimize their budgets and invest in the right programs?
What kind of analytics do you provide your leaders or clients prior to planning — and what do you wish you could provide?
How can you evaluate whether or not someone has the chops to be a strategic marketing operations professional?
Why is it so hard to prioritize marketing operations initiatives if there is a marketing plan? And how do you manage the changing priorities?
Would a MOps leader be suited for a CMO role – why or why not?
How do you communicate to marketing leaders?
What mistakes do martech vendors commonly make in the sales process?
Describe a campaign pivot: when it occurred, why, and its ease.
Why isn't MOps more involved strategically in the planning process? And how can MOps add value?

How do you communicate to marketing leaders?
What mistakes do martech vendors commonly make in the sales process?
Describe a campaign pivot: when it occurred, why, and its ease.
Why isn't MOps more involved strategically in the planning process? And how can MOps add value?
Would a MOps leader be suited for a CMO role – why or why not?

Meet cohort 2

Brooke Bartos

Director of Marketing Operations & Analytics at InvoiceCloud

Britney Young

Director, Digital Marketing at Prudential Financial

Jomar Ebalida

Director of Revenue Operations & Enablement at Paul Hastings

Quincy Johnson

Principal Consultant & Lecturer

Danielle Balestra

Director of Marketing Technology & Operations at Goodwin

Michael Fan

Director of Marketing Operations at Workato

Have an opinion? Interested in joining our next cohort?

Email events@uptempo.io to toss your hat in the ring. Six out of six mops professionals in this cohort have thoroughly enjoyed their experience.

I love to surf, but participating in this program is a close second.

Jon Westover
Optiqs

There are three things I cherish in this world: my family, my bbq, and mops unplugged.

Paul Wilson
GTM Systems

Being part of this cohort has been one of the biggest privileges in my career. I love what we all contributed in this last 6 months, and I am looking forward to seeing the new cohort in action.

Chris Willis
GTM Wranglers

This was such a fulfilling experience to be part of. I feel like I learned so much from this group and these thought-provoking questions. Thanks for inviting us to be part of it. 🙂

Carissa McCall
Anteriad

Past members of cohort 1

Justin Norris

Justin Norris, Director of Marketing Operations at 360Learning and Host at RevOps FM Podcast

Carissa McCall

Director of Marketing Operations at Anteriad

Chris Willis

Founder, Marketing & GTM Operations Consultant at GTM Wranglers

Jonathan Westover

Founder at Optiqs

Moni Oloyede

Owner/Founder at MO MarTech

Paul Wilson

Chief Strategist at GTM Systems